Malaysia: The Medicines (Advertisement and Sale) Act 1956 (Revised 1983) and its regulations

Incorporating latest amendment - Act A778/1990

  • General Information

The Medicine (Advertisement and Sale) Act 1956 was published as Laws of Malaysia Act 290 by the Malaysian Government to provide the basis for the control of advertisements of medicines, appliances, remedies, skills and services that are related to medical and health claims and also to regulate the sale of substances recommended as medicine. All advertisements on matters of medical, health products and services are subjected to the control of the Medicines (Advertisements and Sale) Act 1956 whereby approval from the Medicine Advertisements Board is required before the advertisement is released which refers to any notice, circular, report, commentary, pamphlet, label, wrapper or other document, and any announcement made orally or by any means of producing or transmitting light or sound. (1)

The Medicine Advertisements Board Regulations 1976 – P.U.(A) 283/76 is a regulation proclaimed under this Act.  The Medicine Advertisement Board is empowered by law to set policies and guidance of this Act in order to curtail misleading advertisements and to ensure safe self-medication practiced by members of the public. The main functions of the Medicine Advertisements Board are:-

  1. To approve and reject applications for advertisements relating to services, medicines, appliances and remedies with medical claims in the mass media and any other media.
  2. To withdraw or cancel any advertisement previously approved as and when considered necessary.(2)

Each application for approval of advertisements shall be made through the Board by filling up the Application Form (Form B) and provide related supporting documents as stated in the Schedule, together with a fee of RM100.00. (2)

The responsibility to enforce the Act rests with the National Pharmaceutical Services Division of the Ministry of Health Malaysia. Any advertisement that has been approved will have the approval number (no. K.K.L.I.U) issued and displayed on the advertisement. The approval number can be verified with the Medicine Advertisements Board at:-

          Secretary of Medicine Advertisement Board
          Pharmaceutical Services Division
          Ministry Of Health Malaysia
          Beg Berkunci No.924
          Pejabat Pos Jalan Sultan
          46790 Petaling Jaya, Selangor, Malaysia
          (Telephone: 03- 79682200 Fax: 03-79682222)

  • Contact Details

Pharmaceutical Services Division
Ministry of Health Malaysia
Lot 36, Jalan Universiti
46350 Petaling Jaya, Selangor, Malaysia
Tel: +603-7841 3200
Fax: +603-7968 2222

National Pharmaceutical Control Bureau (NPCB)
Biro Pengawalan Farmaseutikal Kebangsaan
Lot. 36, Jalan Universiti, 46200 Petaling Jaya
Selangor Darul Ehsan, Malaysia
Tel: +603-7883 5400
Fax: + 603-7956 2924, 7956 7075


  1. Pharmaceutical Services Ministry of Health. Pharmacy law; laws of Malaysia, act 290, medicines (advertisements and sale) act 1956 (revised – 1983) incorporating latest amendment – act A778/1990. Malaysia: Ministry of Health; [updated 2012 Dec 4; cited 2012 Dec 12]. Available from:
  2. Pharmaceutical Services Ministry of Health. Pharmacy law; P.U.(A) 283/76, medicine advertisements board regulations 1979. Malaysia: Ministry of Health; [updated 2012 Dec 4; cited 2012 Dec 12]. Available from: